General Questions

I’m already doing good with my business. Why should I consider Canopy?

That’s great! We’d love to help amplify your good. As part of our mission, we share stories of companies doing good across the state to inspire others. We believe that a strong network of socially conscious, impact-driven businesses is better than anyone business. Also, our program encourages businesses like yourself to continuously look for ways to grow their impact on people, our planet, and our future. Canopy will provide tools to help your company grow as socially / environmentally conscious businesses.

Why the name Canopy?

It’s a nice metaphor for how we see our role in the state of Kentucky. When connected, the upper branches of the trees in our forests provide habitat and protection for a whole ecosystem of creatures and plants.

What does my donation go towards?

    1. During our startup phase, your donation will cover the operational expenses, including salaries, technologies, and other resources needed to create and implement Canopy products and services. 
    2. After we achieve our Seed Campaign goal of $1M, your donation will sustain our work in Kentucky

Is there an opportunity to be involved if I’m from outside of Kentucky?

Sure. As an individual, there are lots of ways to get involved. Shoot us a note at Right now, we only certify companies incorporated in Kentucky.

How is Canopy going to help my business?

    1. We research and analyze trends in Kentucky’s business community.
    2. We can help with talent attraction and mission-aligned job listings.  
    3. The Canopy Certified program will provide an easy to understand road map to incorporate an intentional social and or environmental mission into your business model
    4. Our educational opportunities help people within your organization learn best practices as you move towards a more intentional approach to doing good.
    5. We will create consumer consciousness around Canopy Certified companies in an effort to promote engagement
    6. Our events and online workshops are great networking opportunities. 
    7. We will recognize and award companies that are doing exceptional good… maybe that’s you?!

Why would a nonprofit be a part of Canopy?

Part of our mission is to facilitate successful for-profit/non-profit partnerships. If you’re looking for ways to diversify your funding, we are here to help!

What’s the difference between Canopy, B-Corp certification, and PBC’s

The Canopy Certified Program is different from a B Corp Certification or filing as a Public Benefit Corporation. B Corp Certification is a globally recognized standard that uses a rigorous assessment process to produce a score by which your company can be compared to others. Our program is crafted specifically for Kentucky businesses to guide them through four escalating levels of certification.

Can an LLC be Canopy certified? Including other business entities?


How much does the certification cost?

Our certification is based on a sliding scale correlating to the revenue of your company.

How do I know Canopy Certified is for me / my organization?

Ask us! Get in touch at